Goodfella’s Pizza Godmother
The Godmother doesn’t mess around and expects only the best, so what better way to show that than with a homage to classic gangster movies.
Filming and photographing the Godmother on a one day shoot I created moving posters to be used on social channels, YouTube and 6 sheet Out Of Home (OOH) ads.
Originally created as a UK only campaign, it was so successful other European territories localised the creatives for their local markets. Italy didn’t, but I really wasn’t expecting them to…